Most Indian business families of today trace their history way back to the First World War period. At that point of time, merchants operated largely as communities based on their faith or origins like Parsis, Sindhis, Marwaris, Gujarati Banias, Jains et al. Having accumulated wealth during the turbulent period of the war, many of these merchants went on to set up enterprises that fl ourished under their successors to become mammoth business empires.
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Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative
For complete IIPM article click here
Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative