Saturday, October 11, 2008

Green to the gills?

Here’s B&E’s lowdown on how to walk the ‘green mile’ without losing your way!

Nothing in the last few years has gained so much prominence the world over as much as global warming and climate change have, so much so, that from the food we eat to the clothes we wear, and from the cars we drive to the houses we live in, everything has been re-engineered and redesigned to make it more environment friendly.

But all this noise has also led to confusion in the minds of many. Just the other day I caught up with a friend who is ever so determined to reduce her carbon footprint. She drives 20 kms to this shop that sells organic food when she could easily buy inorganic food from the neighbourhood store, or better still, order it over the telephone just so she could do her bit for the environment. Usually the one to have all the answers, she asked, “Should one buy organic vegetables produced in far away places or inorganic stuff grown nearby?” Now that’s probably getting too deep into the matter, I thought. But if you belong to the school of thought that thinks that the whole deal gets a little confusing at times, there are simple things that could make a difference. Information overdose has had the most conscious of people confused. That said, we do have a problem at hand and a little thought is all it’ll take for us to make a difference......Continue

Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

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