Honda Motor President and CEO Takeo Fukui had announced earlier that the company will launch a small car in India as it goes for a new plant to expand capacity in India. As per our estimations, the new Honda offering will be the Jazz compact and will be positioned in the B+ segment. Honda is upbeat about its India operations and would like to expand its portfolio here after the stupendous success of products like the Civic. Fukui exclaimed, “Annual automobile production capacity in India will be ‘doubled’ to 100,000 units by the end of 2007.” Honda is apparently doubling the capacity at its Greater Noida plant with an investment of Rs.400 billion, and now, is scouting for a location, possibly to be used for the small car.
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Source : IIPM Editorial, 2006
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative